Senior Marketing Manager

We are currently recruiting for a Senior / Marketing Manager for our client. We are looking for a dynamic individual to join the team responsible for the communication and promotion of their successful international portfolio of business-to-business events. 
 

The Role

We have an exceptional opportunity for a dynamic, passionate, hardworking and highly motivated team player to join our cleitns team of marketing superstars.
Main duties and responsibilities:
• Formulate strategic marketing plans which include email marketing, social media, PPC, content and data analysis to maximise attendance and grow reach.
• Generate new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead-generation content (including offers)
• Execute marketing campaigns to provide lead generation for both sponsorship and delegate tickets
• Data analysis, building and research
• Developing and implementing impactful contra deals with key media, industry and event partners
 • Copywriting across mixed media and different promotional materials
• Ability to build, develop and manage end-to-end campaigns

The successful applicant will have:
• Strong analytical and project management skills.
• Confident and dynamic personality
• Strong creative outlook.
• Previous experience in Events marketing
• Degree level education preferred
• Experience creating marketing campaigns in Pardot including list builds and email set up (preferred)